The View Then? When former PM Abe and the LDP’s old guard began to backtrack on structural reform in 2006, it was clear Japan was reverting back to its old habits. As the recovery gained momentum and the banking crisis subsided, Japan became complacent and averse to “change.” The government felt there was no longer a need to pressure corporations to restructure, as it meant more layoffs, plant closures and bankruptcies. Despite what investors were demanding, Japan, as a nation, decided to bury structural reform. In the years to follow, profitability stagnated, jobs failed to be created, liquidity growth slowed and deflation worsened.
From a global standpoint, I felt Japan Inc. lacked the strategic know-how to make any meaningful headway in an extremely competitive global market. Developing economies were rapidly catching up to Japan. For investors, it was as if Japan no longer mattered after the government backtracked on reform. At best, Japan was a source of liquidity. The view was Japan’s mounting national debt would slowly get the best of it and that was it. Japan was looking like a nation without a future. There was no hope.
Now, after 5 years, should I change my view? For Japan to ever stand the chance of achieving a self-sustainable recovery, there are two important factors that need to be in place. First, Japan needs corporate profitability to be on a steady improving trend and for standards to be raised. Currently TSE1 ROE stands at only 6.9%. Having Japan Inc.’s ROE rise above 10% would be a start. Another sign that Japan would be on the right track would be to have liquidity growth exceed 5%. It now stands at 2.7% and the last time Japan saw more than 5% money supply growth was in March 1991. Since Nov 2009, loan growth has continued to shrink around -2% YoY as companies are reluctant to borrow. That said, bank lending may receive a boost from the reconstruction of East Japan. Companies will also need to expand investment and consumers will likely look to reinforce their homes.
Will Japan Inc.’s aversion to increasing debt ever end? If it does, we can certainly expect liquidity to take a turn for the better and the same for Japan Inc.’s ROE (Dupont Formula: ROE= Net income/Sales X Sales/Total Assets X Total Assets/Average Shareholder Equity). If Japanese companies were to increase their debt financing, i.e. leverage, ROE most likely will start to rise. The problem with Japan’s ROE is Japanese companies have avoided increasing debt like the plague. We can not expect Japanese companies to suddenly wake-up and see the need to improve profitability by taking a more proactive approach to corporate restructuring. It’s just not the “Japan Way.” However, if there is a reason for Japanese companies to increase their leverage, it’s now, following Japan’s worst natural disaster. That’s probably the only near term way to make a meaningful improvement in Japan’s return on equity.
So is now the time to Buy Japan? Prior to March 11, when you thought of buying Japanese equities, you were likely thinking about the global recovery and how Japan would benefit. However, the yen kept on strengthening and the government was falling apart. It was hard for investors to be convinced to overweight Japan. Most investors actually gave up on Japan long ago and were either sitting on the sidelines or only in for the trade. No longer was Japan’s role in the global recovery considered that significant. In years past, if the US started recovering, the assumption was the same would hold true for Japan. The relationship was clear in the correlation between the Nikkei and the S&P 500. That trend started to break down in 2009 after the Lehman Shock. Japanese equities were no longer able to keep up with the US. At least one of the many reasons for the correlation collapse was a strong yen and the negative earnings repercussions associated with it, especially when a global recovery was driving growth.

Despite the breakdown, the Nikkei still gained around 48% from the trough in March 2009 to before the Great East Japan Earthquake disaster hit. In addition to the global recovery pushing up Japanese equities, deflationary pressures were subsiding, capital investment recovering, while employment conditions and consumer spending were slowly getting better. Thanks to the global economy, Japan was enjoying a cyclical recovery again. Nevertheless, there were few investors who were expecting “growth” to be enough in Japan to convince them to change their allocation to “overweight.” After so many false hopes, seasoned investors found it hard to believe Japan would enjoy a full-fledged recovery. Eventually, the recovery would end and the likely scenario would be that Japan would fall back into a deflationary trap.

What’s different this time around? I know, expecting something to be different in Japan may be a little over optimistic. Also, hoping for the yen to weaken, seems pointless. However, that’s what Japan may just get in 2011. The US will definitely need to tighten policy ahead of Japan. Also, Japan’s trade balance is about to turn into a deficit for months, if not quarters. More importantly, something else that is different in Japan is a newly found sense of national pride that seems to have swept the nation. Yes, the fear and shock of the earthquake disaster will linger for some time. But, from the pain, Japan seems to be regaining the “Confidence” that it lost the past two decades. This is a very important development.
Reasons to Buy Japan:
Global recovery:
- Yes, there will be negative repercussions from the Great East Japan Earthquake on profits, production and employment in the quarters ahead, but they will not alter the course of the global recovery.
- Japanese exports may continue to suffer for months but overseas production adjustments will likely be made to pick up the slack.
- China continues to be too slow to tighten as it seeks to avoid a crash. The result is inflation remains a risk and growth in China will keep running at a fast pace.
- Relatively loose global policies will support overall demand. Some economic recoveries around the globe will pick up momentum as earnings filter into the real economy through increases in hiring and private investment.
- Risks: Higher oil prices will lead to market corrections and tighter consumer wallets. Inflationary pressures could take off and force policymakers to tighten sharply.
- Ideas: 7203 Toyota, 7201 Nissan, 7751 Canon, 5201 Asahi Glass
Weaker yen:
- In the near term, Japan will face stepped up inflows from companies repatriating overseas funds. In addition, investors will continue to shun the US dollar as they are confident the Fed will stick to its extremely easy monetary stance. However, as months pass, there will be even greater demand for imports of energy and food in Japan. Together, they make up 42% or total imports.
- At the same time, exports will be weighed down by lingering radiation concerns and plant shutdowns. As a result, the trade balance is bound to run into a deficit and it may take quarters for this to reverse. Gradually, upward pressure on the yen currency will diminish.
- The Fed will have to succumb to the threat of higher inflation. Investors will start to prepare months in advance.
- Japan’s zero rate policy is here to stay for some time.
Reconstruction: Government estimates put the damage at costing over $300bn to clean up, rebuild towns and provide temporary facilities. S&P estimates it could go up to $600bn.
Health and Welfare: Given the concerns over nuclear radiation, loss of electricity, communication failures and health risks, the following themes are certain to play out.
- Expansion of medical services – 4502 Takeda, 4543 Terumo
- Clothing to combat heat or cold: 9983 Fast Retailing
- Water purification: 3405 Kuraray (activated charcoal)
- Telecommunications: 9437 NTT Docomo
Decentralization: The government will now need to push decentralization and greater regional development even more given the mounting risks associated with the possibility of a major Tokai earthquake.
Capital Investment: Companies will need to reinforce existing plants or build new ones in different locations to make sure supply and distribution lines do not break down as they did after the Great East Japan Earthquake. While it may entail some companies deciding to shift production overseas, there are plenty of regions in Japan that also look reasonably attractive.
Solar Power and Alternative Energy Sources:. Following weeks of electricity outages in Japan, homeowners are more likely to pay to have solar panels installed to make sure there is less risk of a blackout in the future. Knowing Japan, it may well become a fad. While the need for nuclear energy will not disappear, the dangers surrounding nuclear power have been brought to the forefront after the Great East Japan Earthquake. As a result, there are plenty of reasons why companies and governments will make a greater effort to explore alternative sources of energy in the years ahead.
- Ideas: Solar – 6753 Sharp/4118 Kaneka and wind and hydraulic power – 6361 Ebara
All of this will lead to greater “growth,” and yes, an end to deflation. For years I’ve been bearish on Japan. I felt the government lacked leadership and this hasn’t changed. I also didn’t believe corporate Japan would be able to improve profitability to the extent where jobs would be created and deflation would end. However, the problem with Japan, in addition to low profit margins, is the private sector has been reluctant to increase borrowing for far too long. Why? Deflation expectations are hard to overcome, especially if they have been around for 20 years. If we start to see a significant improvement in bank lending and money growth, there will definitely be a coinciding shift in price expectations. This “change” will lead to increasing borrowing, stronger growth, higher prices and guess what, a “virtuous cycle.”